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Glossary of Terms

We take great pride in making our clients feel confident about their jobs during the production process. To help you gain a better understanding of what’s happening with your project, we’ve compiled a glossary of terms that we commonly use in our industry.

Glossary of Commonly Used Industry Terms

# A B C D E F G H I J K L M N O P Q R S T U V W X Y Z
There are currently 22 names in this directory beginning with the letter M.
M Weight
The actual weight of 1000 sheets of any given size of paper.
Machine Coated
Paper that has had a coating applied to either one or two of its sides during the papermaking process.
Machine Direction
An alternate term for grain direction.
Machine Finish
A paper finish that results from the interaction of the paper with the Fourdrinier process as opposed to post machine embossing. Reference, Fourdrinier
Magnetic Black
Black pigments containing black iron oxides, used for magnetic ink character recognition.
Make Rready
Process of adjusting final plate on the press to fine tune or modify plate surface.
Margin
Imprinted space around edge of page.
Mark-up
To write up instructions, as on a dummy.
Mask (1)
The blocking out of a portion of the printing plate during the exposure process.
Mask (2)
A photo negative or positive used in the color separation process to color correct. Reference, PRINTING, mask.
Match Print
Photographic proof made from all color flats and form composite proof showing color quality as well as accuracy, layout, and imposition before plates are made.
Matte Finish
A coated paper finish that goes through minimal calendaring. Reference, calendaring.
Measure
The width of type as measured in picas. Reference, picas.
Mechanical
A term used to describe finished artwork that is camera ready for reproduction, including all type, photos, illustrations etc.
Metropolitan Service Area
A group of ZIP codes usually in close proximity defining a large metropolitan area (e.g. New York City or Los Angeles).
Midtone Dot
Commonly taken as the area between highlight and shadow area of a subject's face in halftone image.
Moire
An undesirable halftone pattern produced by the incorrect angles of overprinting halftone screens.
Molleton
A cotton fabric used on the dampening rollers of a printing press.
Molybdate Orange
An ink pigment made from precipitating lead molybdate, lead sulfate and lead chromate.
Mottle
A term used to describe spotty or uneven ink absorption.
Mull
Coarse muslin glue placed on the back of book or pads for strengthening.
Mullen Testing
A specific test of tensile paper strength; an important factor if web presses are used for printing.